Bicocca Open Archive

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MAZZUCCHELLI, ALICE
 Distribuzione geografica
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Continente #
NA - Nord America 10.352
EU - Europa 9.167
AS - Asia 7.220
Continente sconosciuto - Info sul continente non disponibili 797
SA - Sud America 726
AF - Africa 532
OC - Oceania 398
Totale 29.192
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Nazione #
US - Stati Uniti d'America 9.701
IT - Italia 4.105
SG - Singapore 1.555
VN - Vietnam 1.333
CN - Cina 1.066
DE - Germania 1.035
GB - Regno Unito 942
HK - Hong Kong 712
CA - Canada 519
RU - Federazione Russa 518
BR - Brasile 483
IN - India 477
FR - Francia 436
PH - Filippine 423
SE - Svezia 364
ID - Indonesia 344
AU - Australia 337
IE - Irlanda 308
NL - Olanda 284
MY - Malesia 199
ZA - Sudafrica 186
AT - Austria 164
UA - Ucraina 152
BD - Bangladesh 148
PK - Pakistan 142
TR - Turchia 138
FI - Finlandia 105
DK - Danimarca 103
CH - Svizzera 97
KR - Corea 94
TW - Taiwan 83
PT - Portogallo 75
EG - Egitto 74
ES - Italia 73
KE - Kenya 72
PL - Polonia 71
AR - Argentina 63
NZ - Nuova Zelanda 59
BE - Belgio 58
JP - Giappone 53
LT - Lituania 51
LK - Sri Lanka 50
IR - Iran 49
MX - Messico 45
CO - Colombia 44
MA - Marocco 42
RO - Romania 40
IQ - Iraq 39
SA - Arabia Saudita 38
NP - Nepal 37
TH - Thailandia 37
PE - Perù 36
AE - Emirati Arabi Uniti 34
NG - Nigeria 34
EC - Ecuador 28
GH - Ghana 25
CZ - Repubblica Ceca 24
GR - Grecia 24
NO - Norvegia 24
VE - Venezuela 23
UZ - Uzbekistan 22
BG - Bulgaria 21
CL - Cile 19
LV - Lettonia 16
IL - Israele 15
JM - Giamaica 15
CY - Cipro 14
OM - Oman 14
HU - Ungheria 13
LB - Libano 12
TT - Trinidad e Tobago 12
ET - Etiopia 11
JO - Giordania 11
QA - Qatar 11
RS - Serbia 11
SR - Suriname 11
TZ - Tanzania 11
ZW - Zimbabwe 11
AZ - Azerbaigian 9
BS - Bahamas 9
EU - Europa 9
HR - Croazia 9
MV - Maldive 9
AL - Albania 8
KZ - Kazakistan 8
PS - Palestinian Territory 8
PY - Paraguay 8
CR - Costa Rica 7
GT - Guatemala 7
KH - Cambogia 7
NI - Nicaragua 7
SK - Slovacchia (Repubblica Slovacca) 7
TN - Tunisia 7
UY - Uruguay 7
AW - Aruba 6
BW - Botswana 6
CM - Camerun 6
DZ - Algeria 6
GD - Grenada 6
KW - Kuwait 6
Totale 28.287
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Città #
Ann Arbor 1.634
Milan 1.206
Ashburn 937
Singapore 917
San Jose 691
Council Bluffs 669
Hong Kong 622
Frankfurt am Main 476
Ho Chi Minh City 431
Wilmington 401
Fairfield 381
Toronto 344
Hanoi 322
Dublin 282
Rome 276
Chandler 227
Dearborn 211
New York 202
Houston 189
Santa Clara 188
Woodbridge 186
Los Angeles 167
Beijing 158
Dallas 133
Seattle 131
Vienna 128
Cambridge 120
Jacksonville 118
Princeton 118
The Dalles 116
Melbourne 115
Dong Ket 113
Chicago 107
Jakarta 102
Quezon City 94
Sydney 91
Boardman 90
Columbus 90
Nanjing 88
Kuala Lumpur 86
Lauterbourg 71
Hefei 65
Amsterdam 63
Seoul 62
Johannesburg 60
Moscow 60
Nairobi 58
Brisbane 56
Munich 56
Naples 53
Torino 52
Guangzhou 51
Buffalo 50
Helsinki 50
London 47
Shanghai 47
Turin 46
Istanbul 45
Meda 45
Atlanta 44
Bengaluru 44
Chennai 42
São Paulo 41
Berlin 40
Zurich 40
Manchester 39
Sacramento 38
Sesto San Giovanni 38
Haiphong 37
Newcastle upon Tyne 37
Orem 37
Ottawa 37
Hyderabad 36
Pretoria 36
Warsaw 36
Da Nang 35
Hangzhou 35
Surabaya 35
Lahore 34
Auckland 33
Hamburg 33
Paris 33
Rotterdam 33
Bristol 32
Phoenix 32
Manila 31
Montreal 31
Cairo 30
Nottingham 30
Genoa 29
Shenyang 29
Bari 28
Florence 28
Lima 28
Dhaka 27
Lisbon 27
Nanchang 27
Tokyo 27
Udine 27
Bologna 26
Totale 15.376
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Nome #
Enhancing Brand Awareness, Reputation and Loyalty: The Role of Social Media 3.990
Genuine or Generated? The Impact of AI-Generated versus Human Created Social Media Content on Brands 1.819
Branding & storytelling in fashion companies. When storytelling plays a key role in the relationship with the customer 851
Innovation capability in geographically dispersed R&D teams: The role of social capital and IT support 708
Social commerce e comportamento d'acquisto. Gli effetti del Web 2.0 sulla fiducia del consumatore 696
Innovative startup creation: the effect of local factors and demographic characteristics of entrepreneurs 677
Employability skills for future marketing professionals 647
Affecting brand loyalty intention: The effects of UGC and shopping searches via Facebook 598
Food sharing platforms as new digital solutions to reduce food waste. An Italian multiple case study 520
The Consumer Acceptance of Artificial Intelligence Devices for a New In-Store Customer Journey 501
User entrepreneurship in the video game industry: the role of communities 475
Exploiting online environment to engage customers: social commerce brand community 463
Lifelong learning in Europe: an analysis of raw materials professionals’ learning needs 444
Impacts of Code of ethics on financial performance in the Italian listed companies of bank sector 424
E-commerce or S-commerce? A managerial perspective on online customers engagement 423
How to fight against food waste in the digital era: Key factors for a successful food sharing platform 423
A contribution to the empirics of food price behavior: the case of rice price dynamics in Italy 421
Supply chain management in the era of circular economy: the moderating effect of big data 419
Fostering entrepreneurship: an innovative business model to link innovation and new venture creation 391
Innovative startup creation and local context 376
Beyond economic convenience: Unveiling the motives for engaging in food sharing initiatives 375
Factors affecting the growth of innovative startups 356
Original or counterfeit luxury fashion brands? The effect of social media on purchase intention 355
Diversity in Luxury Fashion Advertising: Relationships Among Brand Sustainability, Brand Equity and Purchase Intention 354
Exploring the microfoundations of innovation capabilities. Evidence from a cross-border R&D partnership 354
Fostering entrepreneurship: an innovative business model to link innovation and new venture creation 344
Is Facebook an effective tool to access foreign markets? Evidence from international export performance of fashion firms 334
Knowledge-based HRM practices and innovation performance: Role of social capital and knowledge sharing 332
Does the use of social media affect customer relationship performance? Evidences from Italy 330
Improving E-Retailers Performance via Social CRM Capabilities 323
Bankruptcy forecasting using case-based reasoning: The CRePERIE approach 309
Transforming big data into knowledge: the role of knowledge management practice 305
Strengthening customer relationship in the social media era. The importance of customer relationship orientation and customer knowledge management 304
How to boost a brand in the social media era: FsQCA findings 300
Social media users perception during crisis event: the effect on company reputation 297
Social commerce e comportamento d'acquisto. Gli effetti del digital sulla fiducia del consumatore 293
Do circular economy practices affect corporate performance? Evidence from Italian large-sized manufacturing firms 289
Assessing the impact of social media on customer relationship performance 288
The employability of marketing graduates in the era of digitalisation and globalisation 288
Customer Relationship Performance and Financial Performance: the Effects of Customer Knowledge Management through Social Media. Findings from SEM and FsQCA 275
Employees’ propensity to endorse their firms on social media 270
Are digital technologies killing future innovation? The curvilinear relationship between digital technologies and firm's intellectual property 267
Il ruolo della comunicazione nei mercati business-to-business. Un'indagine empirica sul settore estrattivo italiano 262
Effects of corporate ethical practices on financial performance in the Italian banking services listed companies 259
Exploring the Role of Virtual Influencers in Promoting Adaptive Sustainable Clothing through Visual Narrative Transportation 257
La reputazione del marketing in Italia. Il punto di vista delle imprese 255
Is it for you? Circular packaging and sustainable authenticity 254
Employees’ social media presence: Future directions for corporate reputation 253
Towards social commerce: assessing the effect on firm performances 251
Competing in an omnichannel environment. e-tailers strategies and challenges 249
TOTAL E-CUSTOMER EXPERIENCE AND SOCIAL COMMERCE. AN EXPLORATORY SURVEY ON THE ITALIAN MANAGERIAL PERSPECTIVE 248
Firm policies and employees’ participation in conversation about their employer on social media 246
String Similarity in CBR Platforms: A Preliminary Study 245
Il progetto Innautic 236
AI-Generated Review Summaries and Consumer Decision-Making: Testing the Information Acceptance Model on Gen Z Online Shoppers 236
Managing intangible assets in international contexts: An empirical analysis on Monza and Brianza SMES 233
Managing intangible assets in international contexts: an empirical analysis on Monza and Brianza SMEs 231
A managerial perspective on omnichannel e-customer 231
Dal CRM al social CRM. Nuove tecnologie per la gestione della relazione con il cliente 229
Multichannel challenges. La risposta degli e-tailer in Italia 216
E-Commerce or S-Commerce? a managerial perspective on website design features 214
Developing a Data-Driven Customer Experience. A managerial perspective 208
Bankruptcy Forecasting Using Case-Based Reasoning 206
Branding – Virtual Space. Past, present and new directions in virtual worlds 205
Il marketing è...Il punto di vista dei consumatori 202
Inside talent management: the strategic role of knowledge sharing and ICT capabilities in MNEs’ performance 199
The open innovation journey along heterogeneous modes of knowledge-intensive marketing collaborations: a cross-sectional study of innovative firms in Europe 199
L'azione della Camera di Commercio di Monza e Brianza. Analisi dell'impatto sul territorio brianteo 191
La valenza commerciale del modello Hub & Spoke. Il caso Gruppo Villa Maria 184
What matters for innovative startup growth? A study on local, firm-specific, and founder-specific factors 179
Note metodologiche 178
Country-of-Origin Effect on AI-Generated Fashion Content: A Conceptual Paper 171
Does the Effectiveness of AI-Generated Advertising Vary Across Cultures? Evidence from Luxury Advertising 72
Toward the nurturing of a human experience to improve employees’ innovation capabilities: the effect of employee experience and emotional engagement 67
Make-or-Buy the Virtual Influencer? Brand-owned vs Non-owned Virtual Influencers in Fashion Advertising 53
Me, You, and AI: How AI augments value co-creation in brand-customer relationships 25
Consumer behaviour and sustainability in hospitality 23
Measuring TAM from Online Customer Reviews: An LLM-based approach across IoT product categories with different levels of perceived autonomy 17
Totale 29.192
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Categoria #
all - tutte 73.794
article - articoli 0
book - libri 0
conference - conferenze 0
curatela - curatele 0
other - altro 0
patent - brevetti 0
selected - selezionate 0
volume - volumi 0
Totale 73.794
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Totale Lug Ago Sett Ott Nov Dic Gen Feb Mar Apr Mag Giu
2021/2022914 0 0 0 99 76 122 72 79 95 61 126 184
2022/20231.566 187 309 240 84 130 203 31 83 121 31 83 64
2023/20242.535 106 84 61 144 188 234 158 95 206 483 459 317
2024/20255.368 241 406 365 317 499 396 336 316 606 852 486 548
2025/20268.956 883 668 598 696 827 494 1.076 533 744 804 722 911
2026/20272.603 406 798 1.066 333 0 0 0 0 0 0 0 0
Totale 29.192